[{"id":412790948060,"handle":"aden-anais-1","title":"aden + anais","updated_at":"2024-11-13T22:00:06+11:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv id=\"root\"\u003e\n\u003cdiv class=\"LocalizationWrapper-en_US\"\u003e\u003cmain class=\"CmsPage\"\u003e\n\u003cdiv class=\"CmsPage-Wrapper CmsPage-Wrapper_page_width_default\"\u003e\n\u003cdiv class=\"CmsPage-Content\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"H5066YP\" data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\" class=\"pagebuilder-mobile-hidden\"\u003e\n\u003cdiv data-element=\"main\" data-grid-size=\"12\" data-content-type=\"column-group\" class=\"pagebuilder-column-group\"\u003e\n\u003cdiv data-pb-style=\"Q6WB1TQ\" data-element=\"main\" data-background-images=\"{}\" data-appearance=\"full-height\" data-content-type=\"column\" class=\"pagebuilder-column\"\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"default\" data-content-type=\"text\"\u003e\n\u003ch4\u003eaden + anais (ay-den + ah-nay) is a\u003cbr\u003edesign-conscious company focused on\u003cbr\u003ecreating thoughtfully crafted baby\u003cbr\u003eproducts for over a decade.\u003c\/h4\u003e\n\u003cp\u003e We were founded by an innovative Aussie mom who\u003cbr\u003ewanted to bring her love of luxe, breathable, swaddles\u003cbr\u003eto the masses.\u003c\/p\u003e\n\u003cp\u003eShe knew the softer-with-every-wash fabric + \u003cbr\u003ea commitment to high-quality products would \u003cbr\u003eexceed your expectations (+ they did!).\u003c\/p\u003e\n\u003cp\u003eWe might be the original creator of the cotton muslin\u003cbr\u003eswaddle, but now we're so much more.\u003c\/p\u003e\n\u003cp\u003eWe put love into every new hand-painted print +\u003cbr\u003ethought into each new product we introduce. We source\u003cbr\u003ethe finest yarns from around the world + develop\u003cbr\u003eessentials that turn into lifelong keepsakes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-element=\"main\" data-grid-size=\"12\" data-content-type=\"column-group\" class=\"pagebuilder-column-group\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv data-pb-style=\"QBG8EYB\" data-element=\"main\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\" data-appearance=\"full-bleed\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"SS9PBJK\" data-element=\"main\" data-appearance=\"default\" data-content-type=\"text\"\u003e\n\u003ch4\u003e\n\u003cspan\u003eTo date, the aden + anais community is 25 million strong. That's 25 million babes\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ewrapped in our hand-crafted swaddles during their first days, months, and years.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWe couldn't be more thrilled to join this journey with you.\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-element=\"main\" data-appearance=\"contained\" data-content-type=\"row\"\u003e\n\u003cdiv data-pb-style=\"ADBLBDE\" data-element=\"inner\" data-video-fallback-src=\"\" data-video-lazy-load=\"true\" data-video-play-only-visible=\"true\" data-video-loop=\"true\" data-background-type=\"image\" data-background-images=\"{}\" data-parallax-speed=\"0.5\" data-enable-parallax=\"0\"\u003e\n\u003ch2 data-pb-style=\"EHHKFL0\" data-element=\"main\" data-appearance=\"default\" data-content-type=\"heading\"\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/main\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv id=\"onetrust-consent-sdk\"\u003e\n\u003cdiv aria-describedby=\"onetrust-policy-text\" aria-labelledby=\"onetrust-policy-title\" role=\"dialog\" class=\"otFlat bottom vertical-align-content\" id=\"onetrust-banner-sdk\"\u003e\n\u003cdiv class=\"ot-sdk-container\"\u003e\n\u003cdiv class=\"ot-sdk-row\"\u003e\n\u003cdiv class=\"ot-sdk-eight ot-sdk-columns\" id=\"onetrust-group-container\"\u003e\n\u003cdiv id=\"onetrust-policy\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","published_at":"2022-10-21T11:14:27+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"vendor","relation":"equals","condition":"aden + anais essentials"},{"column":"vendor","relation":"equals","condition":"aden + anais"}],"published_scope":"global"},{"id":416820625628,"handle":"kg-products","updated_at":"2024-11-15T20:35:10+11:00","published_at":"2023-05-30T10:00:39+10:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"KG Products","body_html":""},{"id":65648525369,"handle":"sale","title":"Sale","updated_at":"2024-11-15T23:05:09+11:00","body_html":"","published_at":"2018-07-03T05:00:32+10:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_compare_at_price","relation":"greater_than","condition":"0"},{"column":"tag","relation":"equals","condition":"sale"}],"published_scope":"global"},{"id":419219013852,"handle":"sale-25-49","title":"Sale $25-$49","updated_at":"2024-11-14T15:30:03+11:00","body_html":"","published_at":"2023-11-16T13:22:18+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_set","condition":""},{"column":"variant_price","relation":"greater_than","condition":"24"},{"column":"variant_price","relation":"less_than","condition":"50"}],"published_scope":"global"},{"id":419219079388,"handle":"sale-50-74","title":"Sale $50-$74","updated_at":"2024-11-15T00:05:01+11:00","body_html":"","published_at":"2023-11-16T13:24:51+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_set","condition":""},{"column":"variant_price","relation":"greater_than","condition":"49"},{"column":"variant_price","relation":"less_than","condition":"75"}],"published_scope":"global"},{"id":416762298588,"handle":"major-may-sale","title":"SAVE BIG","updated_at":"2024-11-14T15:30:03+11:00","body_html":"","published_at":"2023-05-22T16:27:24+10:00","sort_order":"best-selling","template_suffix":"banner","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"clearance"}],"published_scope":"web","image":{"created_at":"2023-05-23T09:35:30+10:00","alt":"","width":1200,"height":200,"src":"\/\/www.babystudio.com.au\/cdn\/shop\/collections\/MAJOR_MAY_SALE.png?v=1686202538"}},{"id":412883583196,"handle":"sleep-time","title":"sleep studio","updated_at":"2024-11-15T20:35:10+11:00","body_html":"","published_at":"2022-10-27T12:23:11+11:00","sort_order":"best-selling","template_suffix":"sub-collections","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"sleep"},{"column":"type","relation":"not_equals","condition":"SALE"}],"published_scope":"global","image":{"created_at":"2022-10-27T12:23:39+11:00","alt":null,"width":1170,"height":1170,"src":"\/\/www.babystudio.com.au\/cdn\/shop\/collections\/149B0AD4-38BB-4676-A6F1-38E18E80CEEB_1.jpg?v=1666833819"}},{"id":412983525596,"handle":"swaddles-1","title":"swaddles","updated_at":"2024-11-14T14:05:03+11:00","body_html":"","published_at":"2022-11-03T11:15:17+11:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"sleep"},{"column":"tag","relation":"equals","condition":"SWADDLE"}],"published_scope":"web"}]
For generations parents have cared for their babies with muslin. Breathable, versatile and soft as a mother's touch, the do-it-all fabric helps simplify what can be a chaotic time. No matter how you're using our 100% cotton muslin swaddle - stroller cover, burp cloth or nursing cover to name just a few - it surrounds your little one in comfy goodness round the clock.
Our muslin is pre-washed so it's super soft from the start and stays that way wash after wash. Created by a mum on a mission to comfort babies in the best way possible while making parents' lives simpler, our award-winning original swaddle continues to set the standard worldwide. Breathable - helps reduce the risk of overheating.
Your new swaddle can also be used as a stroller cover, burp cloth, nursing cover, tummy time blanket, changing pad cover and more. Machine washable, it stays soft wash after wash. Tumble dry on low. Do not iron or dry clean.
